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  • SHHORN

Hailing from Sydney, Sean Tran and Grace Wood founded Woolmark 2016 nominee SHHORN as a process-based menswear house grounded by their enthusiasm towards moulding and amplifying the natural attributes of materials. By fusing the highly exploratory craft of textile artisan Grace, who specialises in felt with the architectural background of Sean SHHORN succeeds in crafting new intriguing forms and shapes.

The common ground for the duo is found in the obsessive appraisal of handicraft as their approach evolves around the transformation of fibres from their raw state into an immensely finessed end product. The in-house made pieces are created as a constant dialogue between the fabric manipulation and the pattern cutting finalising a product that is both rigorous and whimsy. Being process-oriented, SHHORN is essentially about constantly nurturing yet improving what was already created.

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Deeply texture-rich and landscape like surfaces is the result of this collaboration missioned to last. Material characteristics are deliberately exposed both internally and externally while the radiant shapes are revealed. Hand stitched finishes allow for the garments to be mended or refined over time by the wearer thus enhancing the life span of the garments. Their in-house made materials are sourced from farms in Australia and consist of wool fibres of merino, alpaca and corridale sheep as well as silks. What is special about it is the blending process achieved by felting thereby creating a graded color outlook and incredible textures.

Ceramicist and close friend of the brand, Natalie Rosin, produces porcelain buttons exclusively for each SHHORN collection proving the extremely detail oriented mindset of the brand. To add to this, the small-scale production is intentionally slow. The skill and labour going into this is extensive but serves as a reminder to value the craft, the thoughts and the technical aspects of production.

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As Sean puts it: "By subverting the pervasive methods of mass production, which often undermine the value of design, we aspire to make something of high quality and longevity that will serve its wearer beyond seasons."

The passion for creating and the passing on of that passion hopefully reminding people to consider other factors than just the visual is the mission. SHHORN won't grow too big. They want to keep their hands deeply involved in their process and by doing that pass on what little they can in contributing to slowing down the pace in clothes making.

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Pictures from SS17 and Woolmark collections shot by photographer Kelly Geddes 

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