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Issue 07


The current issue of Less Magazine revolves around the theme of Prosumption, a term that is closely tied to the understanding of sustainability that we support. Prosumption is understood as a level of conscious consumption, a point where the producer and consumer are in dialogue, either directly, or through the personalization of items that are purchased. Prosumption is a theoretical term that has many possibilities for interpretation, and throughout this issue you will experience a wide range of ways to understand how we as consumers can become more conscious about what we buy, what we wear, and how we can feel more connected to the pieces that we choose to include in our wardrobes. We have focused on presenting articles that will display a vast array of opinions in order to offer a broader understanding of how we can act as conscious consumers, and shed light on the new development within sustainable fashion that prosumption presents. Click image to read